Kenny33
You are absolutely correct. I've spent some time in a previous role looking at detailed use cases using "anonymous" mobile ad id's. While "anonymous", it's as easy as a company such as Fog Reveal seeing where your MAID spends the night (home), spends the day (work), where it frequents (shops, associates with,...) then searches public records to find who lives at your address, pulling credit reports, background checks, FB/Social media linkages, traffic to your broadband IP, and voila' you have a complete behavioral profile.
While the MAID's are technically bucketed into a minimum pool of 1000 for each demographic slicing (gender, age, income,etc), all you have to do is create a Venn Diagram and they now have a 92% probability of tracking Kenny33 or Aaron or whomever. Aggregating the FB/Twitter/IG data enables them to nail you exactly - check ins at taco tuesdays, crappacino at coffee shop,...
Hardly anonymous and all completely legal.
And to think there are creepy cops in the police station makes me shudder with 1984 flashbacks.
Once we scrape Mobile Ad ID's off our phones, scrub tracking cookies, use VPN's we've gone a long way to blunting the intrusion of Big Tech and Big Bro.