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zzz IMO the sources of your funding could be another important educational aspect for your users and will impact their trust in you.
For example, funding plays into part of the basis of my trust for:
Proton because the business model is based on straightforward subscriptions (no surveillance advertising)
GOS and Signal because they are nonprofits that run on donations, and the size of some of the larger of these donations are published.
The Cryptpad project and Cryptpad.fr for similar reasons, plus I love how they publish their yearly numbers ( https://cryptpad.org/about/ )
Good ponts. The funding will be publicly posted on our website to build thrust.
For your case, its worth considering that venture capitalists seeking a 40% return on investment from a budding startup are generally not trustworthy for anything beyond a thirst for money. The world is full of the tombstones of idealistic startups that eventually abuse their users in an effort to appease shareholders when the road gets bumpy. How will you buck the trend with your shareholders?
The funding we have is not venture capital. I cannot go into details but most of the funding comes from an organization that believes in freedom of speech and privacy.
Its worth asking yourself:
Will you publish your yearly sales, overhead, fundraising, etc?
Will you disclose the capitalization table that details the ownership structure of the company?
Will you make sure to somehow audit these disclosures via third parties?
Etc
We will certainly disclose most of those things yes, we believe that if we sell a product that depends on trust we must also be open and trustworthy.
I'm not saying that you need all of these things to be successful. But I will say that as soon as I hear "startup" and "funding", my eyes glaze over and I start from a position of low trust - venture funded startups have a reputation for breaking things, not protecting things.
I fully respect that and I appreciate you for pointing it out.
I urge you to consider your sources of funding as another attack vector for the OS, and find ways to mitigate through transparency and by keeping your list of shareholders as clean and neatly trimmed as your list of installed apps ^_^
That's a good anology. The sources of funding can indeed be an attack vector. In our case I am confident (and we will disclose why at a later time) that our "funders" will be a shield rather than anything else. We have no requirement to make any money/profit in our first round(s).
Thanks for an interesting discussion everyone.
Thank you for contributing and bringing up som valid and important points that we need to give more attention to in our communication and promotion of the product.