tango Most people i speak to do seem to care but it seems when it comes to putting words into action there is an apathy about them
Yes, my opinion on this subject is you don't see what's going on behind the scenes, unless you know some of the basics of how a network works like what is the TCP/IP model. Authorities offer a list of best practices like the passwords managment but it's not very useful if the person doesn't understand why they're doing it, so I see a number who have given up and are convinced that online privacy doesn't exist.
tango I think most care a lot more about security and keeping their money safe (ignoring scam calls/not clicking on email links etc).
I've been interested in security and privacy since 7 years and what I've seen is that a non-negligible number I see in the privacy communities overestimate the threat from governments and tech companies, and underestimate the threat from organized crime and malicious hackers, so I'd say worrying about protecting your money, phishing and scam calls is a good start.